Marketing Specialist - Bakery Industry

Join a dynamic team in the heart of Yogyakarta as a Marketing Specialist for the Bakery Industry. This role offers an exciting opportunity to leverage your marketing expertise in a growing sector, blending creativity with strategic thinking to drive brand awareness and customer engagement. At Private Advertiser, we are committed to creating delicious and innovative bakery products that cater to the diverse tastes of our customers. Based in Yogyakarta, our bakery has been a beloved local favorite for years, and we are now looking to expand our reach and impact through strategic marketing initiatives.

As a Marketing Specialist, you will be at the forefront of our marketing efforts, working closely with our team to develop and implement campaigns that resonate with our target audience. You will use tools like Google Analytics, Meta Ads Manager, and Hootsuite to track performance and optimize our digital marketing strategies. This is a unique opportunity to work in a vibrant city, contributing to a brand that values quality, creativity, and community.

📋 Tanggung Jawab Pekerjaan

• Develop and execute marketing strategies to increase brand awareness and customer engagement.
• Manage digital marketing campaigns using platforms like Google Ads, Meta Ads Manager, and Hootsuite.
• Analyze market trends and customer behavior to refine marketing strategies.
• Create and distribute promotional materials, including social media content, email newsletters, and event materials.
• Collaborate with the sales team to drive customer acquisition and retention.
• Monitor campaign performance using tools like Google Analytics and Meta Insights.
• Stay updated with industry trends and best practices in digital marketing.
• Assist in the development of new product lines and marketing plans.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 3 years of experience in marketing, with a focus on digital marketing.
• Proven experience in developing and executing successful marketing campaigns.
• Strong understanding of digital marketing tools and platforms, including Google Ads, Meta Ads Manager, and Hootsuite.
• Excellent analytical and problem-solving skills.
• Creative thinker with a passion for the bakery industry.
• Strong communication and interpersonal skills.
• Familiarity with Indonesian market trends and consumer behavior.

🛠️ Keahlian

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